Local Search SEO Ranking Factors Surveyed
Portland, Oregon Small Business Web Design Guru David Mihm surveyed 20 local search experts to identify factors that could help or hurt local business search performance. Local Search Ranking Factors offers many interesting insights.
Among the most significant factors:
- Claiming and verifying a local search listing is a critical step.
- Placing a business in the right category is crucial. The wrong category can be the kiss of death.
- Using the product or service keyword or keywords in the listing title can really help.
- Proximity of the business to the centroid of the city may help or hurt position.
Factors that can hurt position include:
- Multiple listings with the same address
- Multiple listings with the same phone number
- Multiple listings with the same name
- Negative reviews
posted by Mike Freedman @ 10:45 AM
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